Sjur Lien


creative direction and consultancy
design and product development

about
email info@sjurlien.com
instagram @sjurlien

About me

I am a Norwegian creative based between Copenhagen, Oslo and everywhere. I have a holistic approach to my work, combining skillsets and experiences across different yet intersecting disciplines. My background and knowledge covers various roles, ranging from art direction, communication and marketing to garment design, sourcing and product engineering. I can offer a range of services, either separately or in combination depending on your needs:

CREATIVE DIRECTION & CONSULTANCYBranding and strategy
Visual communication and design
Project management
DESIGN & PRODUCT DEVELOPMENTGarment and product design
Material and manufacturer sourcing
Product development and logistics

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Experience
Creative and Digital Media Manager, Bjørg Jewellery 
2019–2023, Copenhagen
Commercial strategy and e-commerce management, digital marketing strategies and implementation, collection planning and product development consultancy. Creative direction and content creation for omnichannel.

Co-founder and clothing designer, Aure Studio
2017–2022, Copenhagen
Material sourcing, design and product development, management and coordination of production, creative direction and content creation.

Freelance creative
2005–present
Garment design, graphic design and brand consultancy
Including work for brands like NN07, Kinfolk/Ouur, &Tradition and Amoln Sweden

Designer menswear and denim, Varner Group
2013–2017, Oslo
Creative direction and collection planning, design, material sourcing and product coordination, technical drawings, specs and measurements, graphic design of in-store concepts

2008–2011: 
Co-founder and designer, Leash Clothing
2008–2011, Oslo
Concept development, design and product development, management, sales and branding/marketing.

Graphic designer, Dinamo Communications
2007–2010, Oslo 
Designing advertisements, identities and concepts

Education

Fashion design and creation
Specialization in menswear design and modelism
2010–2013, Esmod International/Oslo

Bachelor′s degree in visual communication
2002–2005, University College of Southeast Norway